Posts in BUSINESS
When Innovation Has Sex

Real innovation cultivates new streams of demand. It begets itself by being the home base for new industries. When a new invention comes into mainstream adoption, it births a new vertical of services ...

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BUSINESSAlex Wolf
Selling Jello

Cold, jiggly and colorless. In it’s rawest form it sort of looks like the part of chicken you avoid when eating wings. But with the right dyes and marketing, you can sell a billion boxes of it a year.

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BUSINESSAlex Wolf
The Cold Truth About Early Adoption

He brought a gigantic block of ice to the Caribbean for the first time in history. No one from there had seen this before. The people who lived there had no real concept of “cold”. He thought they would of course be impressed by this ice and offer him a fortune. Accept they didn’t. At least not at first.

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BUSINESSAlex Wolf